Social Media Typecasting

  Besides needing a plan of attack and policy for your social media marketing, you need to identify the best use of your employees to deliver your message. These key ingredients can be boiled down as tasks to the social media manager or distributed to the right people in your office environment. Take a look at the list below:

• The Blogger. This person has strong skills in communicating and might be able to get into words the message you wish to convey. This person will have a strong understanding of grammar and the English language but will not be afraid to take risks. 
• The Broadcaster. This person delivers all of your social media content across all the sites. This is the techno geek who walks around the office glued to her iPhone.
• The Connector. This is the person who has a seemingly never-ending supply of people to talk to and knows everyone. This is your social butterfly. They can gather and disseminate information to the appropriate people for best delivery of message and content. 
• The Creator. This is the person who daydreams and comes up with wacky new ways to connect with your customer. In today's market, you need to be memorable and even a bit kitschy at times. Guaranteed fun!

There are only four types listed here. What would you add to this list? I hope to modify it as more ideas come through!